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MARKETING

Marketing Business Analyst Intern

  • Contract Type: Internship (Between 6 and 6 months)
  • Location: Ile De France, France (75019)

About

Founded in November 2014, Back Market is the number one European (and soon global) marketplace specializing in the sale of fully refurbished tech devices.

Their concept is simple but radical. By helping their customers discover and purchase the highest quality refurbished electronics they are creating an alternative to the mainstream behavior of always purchasing new products. Prolonging the lives of these devices has a significant global impact. E-Waste accounts for 70% of all our toxic waste! By prolonging the lives of kitchen appliances, computers, mobile devices and more, they have already saved 3,766 tonnes of e.waste since 2014 💪

Job Description

Freeing the planet from electronic waste, leading the shift towards a circular economy, and building a billion-dollar tech company are three solid reasons to wake up in the morning.

Founded five years ago in Paris, Back Market is the world's first online marketplace dedicated exclusively to second-hand devices. Similar to how Airbnb aggregates homeowners and travelers on one trusted platform to draw economic value from a previously underutilized asset — vacant living spaces — Back Market connects certified professionals specializing in the refurbishing and resale of used electronics with consumers looking for a more affordable, reliable, and environmentally-friendly alternative to buying new.

Inside Back Market’s Marketing department, among the Insight team, you will be in charge of conducting analysis to support Back Market’s growth on its different markets (France, UK, US, Germany, Spain, Italy, Belgium, Netherlands, …).

Objectives:

  • Develop competition watch and market trends analysis where Back Market is live
  • Enhance Back Market’s customer knowledge
  • Structure and optimize existing reporting

Your mission (if you accept it):

Develop international market trends monitoring:

  • Solutions’ benchmark (tools, databases, …) available for competition watch on Back Market main countries
  • Monitoring implementation: dashboard set-up, newsletters sharing, big e-commerce days analysis (Black Friday, French Days, …)

Back Market brand awareness monitoring:

  • Take over and optimize existing reporting
  • Develop brand awareness monitoring in Back Market new open countries

New markets analysis (Austria, Netherlands, Finland, …):

  • E-commerce competition benchmark
  • Define best practices regarding refurbished markets and make concrete recommendations to foster Back Market’s growth

Enhance Back Market’s customer base knowledge:

  • Build or update Back Market’s personae

Preferred Experience

Preferred experience

  • Graduated from or are in the final year of a business or engineering school
  • English is a no-brainer to you (French is a plus)
  • You have great analytical and structural skills and are at ease with Microsoft Office Pack
  • You are open-minded, value team spirit and have eagerness to learn and immense yourself in a very fast growing scale-up
  • Any previous experience in a consulting firm or in an e-commerce environment is preferable
  • It’s nice if you are familiar with SQL, Python, Tableaux and Google Analytics, if not, no worries - we will teach you !
  • You are available for a 6-month internship, ideally an end of studies internship

Recruitment Process

Phone interview with Billy, our recruiter
1-hour interview with Pierre, Business Analyst Manager
30 min interview with Alan, Insight Director
30 min interview with Guillaume Rouby, Chief Marketing Officer

Additional Information

  • Contract Type: Internship (Between 6 and 6 months)
  • Location: Ile De France, France (75019)
  • Education Level: Bachelor's Degree
  • Experience: > 6 months
  • Occasional remote authorized