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MARKETING

Tracking & Analytics Specialist

  • Contract Type: Full-Time
  • Location: Bordeaux, France ()

About

BackMarket is the number one European (and soon global) marketplace specializing in the sale of fully refurbished tech devices.

Job Description

Back Market is the #1 marketplace for refurbished electronic devices in Europe and in the US, leading the way in a shift towards a circular economy, freeing the planet from electronic waste. We are proud to sabotage ‘new’ by connecting highly certified professionals to consumers who are looking for a more affordable, reliable and an ecological alternative to purchasing brand new products.  

Back Market is undergoing meteoric growth and has raised over 335M€ already! We have the objective of reaching 650 Back Makers (or Saboteurs) by the end of 2021! 

We are thrilled to have an inclusive, fulfilling and caring work environment in all our offices (Paris, Bordeaux, New-York, Prague and Berlin). This is an opportunity for you to join a talented, humble and passionate team at the heart of innovation. 

Be a part of the movement. Join the refurb revolution.

Reporting to Lead Tracking Analytics and working within the Marketing team, you will actively take part in all projects related to data collection on BackMarket websites and applications.

Your Mission (If You Accept It: 🥇

  • Auditing and quality assurance of all the tools in the marketing stack (Analytics, Tag Management System, MMP, etc.)
  • Creating analytics and media tracking specifications following business / marketing needs
  • Coordination of technical teams to assist the whole implementation process
  • Analytics tool and Tag Management System Configuration of other marketing and media tools (CRM, Acquisition, Merch)
  • Continuous improvement of business processes related to data and tracking
  • Rationalization and technical optimization of existing tracking in order to improve web performance and measurement
  • Providing technical support in transversal projects
  • Active participation in the definition and execution of the company's strategic roadmap
  • Leading Innovative projects (Customer Data Platform, Data warehouse marketing, Web + APP, Server Side Tagging)
  • You're in The Right Place If: ⭐

  • You have 3+ years experience in a data-driven marketing related position or in Tracking/Web Analytics
  • You speak both French & English fluently
  • You have proven experience with at least one Analytical tool and Tag Management System
  • You have recognized skills in project management with business and technical teams
  • You have a basic understanding of JavaScript and fundamental web concepts (HTML/CSS)
  • You are familiar with the Google stack (GMP, Firebase, GA4, GCP, BigQuery)
  • You have already worked with SQL & any data visualization tool (it's a plus!)
  • You have excellent analytical skills, logic and a methodical approach
  • Recruiment Process: 📅

  • Phone interview with Billy, Talent Acquisition Specialist
  • Interview with Marius, Lead Tracking & Analytics
  • Interview with Alan, Senior Lead Tracking & Analytics
  • Interview with Guillaume, Chief Marketing Officer
  • Interview with Thibaud, CEO
  • We value our people, and work hard to make sure that every day in the office is a good one. We encourage idea sharing, support personal development, celebrate achievements and appreciate there is life outside of work - and we are growing quickly, so there is ample opportunity for personal career growth too.

    If this sounds like the ideal next step in your career, send us your CV and Cover Letter, explaining why this job sounds like a great fit for you!

    WHY SHOULD YOU JOIN US ? ✌🏼

    - A meaningful job: through hard work, you will help avoid thousands of tons of electronic waste and fight against planned obsolescence. It counts!

    - An attractive salary, equity, multiple benefits (meal tickets, health insurance, etc...), parental benefits, relocation package, internal events, etc… 

    - Be in an environment where you can make a difference: you will have the freedom to innovate and adopt new ideas!

    - Grow your career with a flexible career path, Back Market can help you evolve!

    - A booming scale-up: our environment is rapidly growing in Europe, the USA and in Asia!

    - We embrace work life balance which includes flexible working hours and the opportunity to work from home. 

    - A lot of fun: you will have the opportunity to work in a fast-paced, open-minded and friendly environment.  

    Back Market is an Equal Opportunity Employer for any minority, disability, gender identity or sexual orientation.

    Additional Information

    • Contract Type: Full-Time
    • Location: Bordeaux, France ()
    • Experience: > 2 years