Digital Marketing Apprentice (French speaker)

  • Contract Type: Internship
  • Location: Paris, France (75018)


BackMarket is the number one European (and soon global) marketplace specializing in the sale of fully refurbished tech devices.

Job Description

Back Market is the world’s leading refurbished electronics marketplace with a team of more than 650, powering operations in 16 countries (and counting!).

Back Market is undergoing meteoric growth and has raised $884 million, with a valuation of $5.7 billion. Our mission is simple: empowering people to buy tech sustainably by offering folks a high quality, accessible, and more eco-friendly alternative to buying new electronics. Why? Refurbished tech helps lower our collective environmental impact.

Be part of a great and growing adventure that will change the way the world consumes tech.

💥The season is open for Internships in #marketing for July 2022!💥

Great news - we are opening our campaign for July Interns 2022 and since you're here we bet you're curious about joining the human resource field. Why not become a Saboteur and learn from the best at Back Market?

What's in it for you? You will be able to build something you're proud of, not to mention you will be a part of something that is inspiring by itself - a sustainability driven business model. Our internship program will challenge you by giving you ownership of dedicated projects and the space to start your own initiatives to completion with the support of the managers & the team.

Who are we looking for? We’re looking for dreamers that are makers, people that want to make a change, that are eager to learn, grow and make things happen. If on top of that you have an itch for technology, the circular economy, and are a team player you will feel the vibe with us.

Our Traffic Management team in the Marketing Department is looking for a French speaking traffic management intern!

France is the strongest market where there are always new challenges, existing campaigns to manage and new ones to launch and tests to drive, with always a big part of analysis behind. Our goal is to always be up to date with new features, always in a test and learn moves. In a second part, the intern will assist and contribute to the development of Buy Back France by anticipating the right campaigns based on the most important time of the year. FYI - Buy Back is our service to help customers sell back their devices (phone, tablet, computers, audio, consoles) easily by having a price of part-exchange directly on Back Market in a few questions only.

You're in the Right Place if You Have:

  • An interest in marketing, and market analysis and research
  • Some knowledge of, or experience in:
  • a. Google advertising platforms

    b. Social media marketing

    c. Excel

    d. Search engine optimisation

  • An ability to think analytically and make fast, data-based decisions
  • A creative mindset
  • Excellent written English skills (for Ireland&UK) and fluent French is needed for the French market role!
  • Your Missions, if You Accept it:

    Proofing & Copywriting:

  • They may be called upon to handle translations and proof reading on a variety of projects, including but not limited to:
  • Minor translation requests
  • Newsletter/Email content
  • Onsite Banners
  • SEO meta titles and descriptions
  • SEO inbound or outbound content writing
  • Social Media Management:

  • They may be asked to assist with the release of social media posts, most specifically relating to Instagram content (including stories).
  • Reporting & Analysis:
  • They will be expected to handle daily, weekly and monthly reporting on performance including calculating costs, measuring traffic volumes and being able to effectively analyse this data. Primarily focusing on key time-critical reports such as dailys, rolling, and marketing plan closings.
  • They will also be expected to conduct detailed analysis to better understand the market potentially using tools such as Sem Rush, Tableau, ahrefs, Similarweb and Foxintelligence.
  • Campaign management:

  • Creating custom reports within the platform
  • Creating new adverts and extensions
  • Adjusting targeting features to deliver improved performance and growth
  • Delivering insightful and actionable recommendations
  • Understanding and adapting to changes in the market
  • Setup and management of Microsoft ads
  • Price engine targeting
  • App campaigns
  • Affiliate campaign options
  • Buy Back development

  • BuyBack needs to get more visibility online apart from smartphones category and so they will need to develop campaigns on more diverse products.
  • Offline push will also be more important and a link with the online is necessary, campaigns to set up and analysis after, will be an important part for them.
  • Competition is more and more aggressive and needs to be watched closely and carefully, weekly analysis on competitors presence and activation is very important to implement.
  • 1. How can I best prepare for the interviews? 

    Research. There’s blogs, there’s social media accounts, there’s a lot to discover and, believe us, that information will not go unnoticed in the interviews.

    Practice. It’s not a secret that a question “please introduce yourself” is something that will be the start of many interviews and this is surely something you can prep for, it will ease your stress! 

    2. How do I know which team I’ll be allocated to? Which city?

    Some teams are based in Paris, some in Bordeaux, therefore, it depends on the team you're applying to. You can share your flexibility in the application. Paris office (199 rue Championnet 75018) & Bordeaux office ( 123 Rue Lucien Faure, 33300). The offices are brand new & top-notch, I promise you :)

    3. What is the application & recruitment process?

    The application is straight forward - you attach your CV and answer some filtering questions. You choose the language you prefer to use in the conversations, except the initial call with HR. The rest of the process: 

    - 30 min HR call with the recruiter (in English);

    - 48 hours to work on a technical test;

    - 30-45 minutes interviews (one of couple) to meet the team & evaluate your skills and cultural fit

    4. Is the internship paid? What else is in the package?

    Yes, indeed, the internships are paid. You also get meal vouchers, 6 days off throughout the 6 months & support for public transport expenses. And some discounts on Back Market’s platform, bien sûr! 

    5. How are the interviews conducted?

    Phone call with the recruiter and then video calls (we use Zoom!).


    - A meaningful job: through hard work, you will help avoid thousands of tons of electronic waste and fight against planned obsolescence. It counts!

    - An attractive salary, multiple benefits (meal tickets, health insurance, etc...), internal events, etc… 

    - Be in an environment where you can make a difference: you will have the freedom to innovate and adopt new ideas!

    - A booming scale-up: our environment is rapidly growing in Europe, the USA and in Asia!

    - We embrace work life balance which includes flexible working hours and the opportunity to work from home. 

    - A lot of fun: you will have the opportunity to work in a fast-paced, open-minded and friendly environment.  

    Back Market is an Equal Opportunity Employer for any minority, disability, gender identity or sexual orientation.

    Additional Information

    • Contract Type: Internship
    • Location: Paris, France (75018)